v1n6: Hartman and Werhane on Porter and KramerPosted: February 26, 2013
“Proposition: Shared Value as an Incomplete Mental Model” by Laura P Hartman and Patricia H Werhane
A COMMENT ON Michael Porter and Mark Kramer (2011), “Creating Shared Value,” Harv Bus Rev 89(1/2): 62–77.
Abstract: Much of the attention of ethics scholars has focused on balancing self interest with the interests of others, equating self-interest with profit, or at least its acquisition, and presenting a dilemma to both companies and the stakeholder groups that socially responsible business practices might serve. We are in significant agreement with Porter and Kramer’s silver bullet to correct decision making based solely on increasing profit: the creation of “shared value.” However, we suggest three significant points of deviation from this thesis, resulting from our discomfort with features of the mental model(s) that Porter and Kramer use to structure their argument.
To download the full PDF, click here: Hartman and Werhane on Porter and Kramer.